~First ever exclusive kid’s movie service in India curated by Monica Wahi
Mumbai, May 6, 2017: Tata Sky, India’s innovative content distribution platform, today announced the launch of ‘Tata Sky Kids Cinema’, an ad-free service dedicated exclusively to showcasing the best of children’s movies from around the world. Launched this May, Tata Sky Kids’ Cinema’ promises to thrill, entertain and enlighten not only children but adults too with a carefully-curated library of content by Children’s Film Specialist – Monica Wahi, featuring a range of Indian and International movies in multiple languages.
‘Tata Sky Kids Cinema’ is free of cost for all Tata Sky subscribers featuring a mix of delightful animated and live action features and short-films, most of which have never released in India. Over 150 award winning and highly acclaimed movies will run all year round ranging in language from Hindi, Gujarati, Kannada, to English, Japanese, French, German, Russian and many more. Subscribers will get to watch some hidden gems with movies featuring Irfan Khan, Anil Kapoor, Anupam Kher, Naseeruddin Shah apart from internationally acclaimed animation films such as Studio Ghibli’s Ponyo, My neighbor Totoro, Kiki’s delivery Service; Oscar nominated Secret of Kells and The Grufallo and the recently released adaptation of Roald Dahl’s Revolting Rhymes.
Being the first ever exclusive Kids based movie service in India, Tata Sky Kids Cinema aims to fill the gap of providing content that is fun and meaningful for both parents and kids. The service is a mix of the content that parent’s desire their kids to watch and engaging and fun that children at all age group want to watch.
Arun Unni, Chief Content Officer, Tata Sky, said, “Good children’s cinema often transcends language and age. Tata Sky Kids Cinema is a thoughtfully curated movie destination, where not only children but adults can indulge in a mystic and magical world of cinema, which entertains and enlightens at the same time. For parents today, who lack the time to watch meaningful and fun movies with children at home, this is a great bonding experience and helps to create some interesting conversations between kids and parents. We are confident that with ‘Tata Sky Kids Cinema’, children will indulge in thrilling experiences and create cherished memories.”
Monica Wahi, Founder-Director, South Asian Children’s Cinema Forum said, “Good Cinema helps children grow – creatively, intellectually and as good human beings. It opens their mind to new perspectives and enables them to experience the world with their hearts. I am proud to be associated with ‘Tata Sky’s Kids Cinema’. We have handpicked a wide variety of imaginative and compelling films. From artistically diverse animations to spellbinding adventures and magical fantasies, from hilarious comedies to more contemplative coming of age stories. There is something here to discover for all ages. I’m sure that adults will enjoy these films just as much as children.”
The service will be available 24×7 and can be watched across multiple platforms such as SD, HD+, Tata Sky On-Demand and the Tata Sky Mobile App. Every month new films will be added to the bouquet.
About Tata Sky
Tata Sky Limited (‘Tata Sky’) is a joint venture between the Tata Sons and 21st Century Fox. Incorporated in 2001 and launched services in 2006, Tata Sky is India’s leading content distribution platform providing Pay TV and OTT services. With the objective of connecting to the best content in the world on any budget, any screen, anytime and anywhere, Tata Sky was the first to launch multiple products and services that redefined the subscribers viewing experience in the country.
Tata Sky has been a pioneer in the HD Set top box segment having significant market share in the category. It has been continuously adding new channels and platform services across various genres and languages to beef up its content offering to cater to all segments of the audience. Tata Sky currently has its footprints spread across 1.5 lakh towns with over 17 million connections in India.
For more information on Tata Sky, visit www.tatasky.com
For Further information contact:
Nida Paloba – 09821017561
Nida.paloba@tatasky.com
Aditya Ravi – 09821299550
Aditya.ravi@tatasky.com
Arun Thankappan – 09930860706
arun.thankappan@adfactorspr.com
Gaurav Bhat – 09833057592
gaurav.bhat@adfactorspr.com